With Aata, founders become CEOs and businesses scale sustainably.
Welcome to the home of female Founder CEO Coaching
Come on in ↓
Aata specialises in working with female founders to step more fully into their CEO role as their company grows, and to generate business growth. Hear from Aata’s founder:
Founder Coach and Aata’s Founder
“I know how isolating it can be leading a company and a team, how critical leadership is to the success of a business - and the pressure that knowledge creates.
Women approach building a business differently than men. I work with you to harness that difference, help you feel confident in your role, to transitioning from founder to CEO and fulfil your vision for your business.”
If you’re a female founder looking for professional coaching to scale your business, you’re in the right place.
Welcome ↓
Take a look around
This is your space to learn about coaching, experience an alternative perspective on scaling a business as a female founder, access resources to support you in your role, and decide whether Aata is right for you.
To help you find what you’re looking for here are answers to
some of your most frequently asked questions
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You may already have advisors, mentors, a peer group or a board. Find out why you need a founder coach.
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Anyone pushing themselves beyond the limits of their comfort zone should invest in coaching. Here, we discuss when it’s the right time to invest.
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The top 4 reasons female founders come to coaching are:
Coaching provides clarity, conviction, and confidence in your abilities as a leader.
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Below, you’ll find 5 case studies where Jennifer’s clients explain why they came to coaching, what they’ve got from it, and what it’s been like.
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Your coach should be someone you trust and respect. With Aata, you’ll be coached by Jennifer. You can learn more about her background and approach to coaching, on Aata’s Coaches page.
Get a sense of her worldview on topics such as scaling a business or imposter syndrome.
The quickest and easiest way to get to know her is by booking a complimentary chemistry call.
Book yours here. -
That depends on what you need.
Read about Aata’s 3 signature services on the Services page.
You and Jennifer will decide together what approach will best meet your needs. Book your chemistry call to start that conversation.
The Case Studies below will give you a sense of what it’s like working with Jennifer.
Hear how we work ↓
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Leadership Check-in
A six-week standalone programme, supporting you to become the founder CEO you want to be. Ideal if you’re new to coaching, know you need to evolve in your role but you’re not sure where to begin.
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One to One Coaching
For founder CEOs at a critical point of transition in their entrepreneurial journey. One to one coaching is ideal for founders navigating a complex situation or adapting to a growing team and business.
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Group Coaching
The founder CEO role can be isolating. This structured, facilitated programme brings together a group of peers and provides a confidential space to work on your business and your leadership with fellow founders.
Experience something new ↓
A fresh perspective for female founders
As you decide whether to invest in coaching, here are four articles on the most common topics female founder CEOs want to explore. These articles offer a fresh perspective and practical advice you can start applying to your business immediately and work with your coach on.
Investing in female founders
Leading a growth-stage business is tough and the risk of becoming overwhelmed and burning out is high.
As a female founder you’ll find yourself in a male-dominated environment as you work to scale your business.
Men are more likely to invest in themselves by working with a coach but arguably it is women who will most benefit from it given the unique challenges we face, particularly when it comes to raising investment.
Aata works with investors who back female founders and impact businesses. We’ve put together a guide to those investors.
Download our guide ‘7 Venture Capital Firms with a Difference’ which includes our top pick of investors and tips for finding investment as a female founder.
Will I benefit from founder coaching?
If you’re pushing yourself outside of your comfort zone then you and your business will benefit from you engaging a coach. If any of the following statements resonate then coaching can support you:
You know what you want to achieve but aren’t clear on how to get there.
You’ve quickly acquired a team or are preparing to raise investment and recognise the need to re-focus in your founder CEO role.
You’re reaching your limits in terms of energy, drive or hours in the day, yet you still have more you want to achieve.
You want to improve key relationships with co-founders, executives, investors or Board members.
Arrange a complimentary chemistry call today ↓
Book a complimentary chemistry call with Aata to discover whether business coaching is right for you.
STILL NOT SURE? ↓
That’s ok too. We’ll be here when you need us. Watch and listen for a while with the Aata newsletter or through your preferred social media platform.
