Group Coaching

Who’s it for?

Group coaching is for founder CEOs looking for a sense of community, camaraderie, and accountability while working on themselves and their business.

It’s a smart way to incorporate a diversity of thinking into your decision-making process, and improve your powers of inquiry and reflection.

What is group founder coaching?

Group founder coaching programmes are designed around a small group of between 4 and 6 founder CEOs, and take place over the course of 3, 6, and 12-months.

Groups are carefully curated so the founders within them are pursuing similar goals, are at similar stages of growth, and face similar business challenges.

A previous participant shared, “Group founder coaching is an excellent way of creating a supportive community and mutual accountability. As fellow founders of ambitious impact businesses, your peer group understand your mission, support your passion, and appreciate your continuous evolution to achieve it.”

What does it involve?

Group coaching follows a structured, facilitated process to ensure every participant gets the most out of the experience, and each participant’s unique perspective is leveraged for the benefit of all taking part.

You’ll begin with a one-to-one strategy session with your coach. Together, you’ll explore:

• your end goal(s)

• your business realities and challenges

• your role within your business

• your motivations for change 

Your coach will facilitate a series of impactful group coaching conversations, where you’ll collectively discuss ‘live’ business challenges you face while progressing your individual goals. 

Insights from your peers and your coach empower you to reassess your leadership approach and incorporate new perspectives into your decision making.

Your Investment

Group coaching comes in many forms with Aata and generally takes place across a six month period. Depending on whether it is pure group coaching or a mix of one-one and peer group work you will want to set aside 2 - 4 hours a month as a base-line.

Learn more about the options for group coaching by viewing the Price List.

'“I found group coaching with Jennifer to be insightful and eye opening, who knew that asking others open questions can create such learning for oneself. 

The most valuable part of the group coaching sessions was hearing other founders and how they were addressing the various challenges they were facing and reflecting on how I could address the challenges we were facing at Carno.

The changes I have noticed in myself are that I communicate with more precision and purpose. 

Compared to my original expectations of the group coaching, it was really great. Jennifer facilitated the group brilliantly and got the most out of the time we spent.

I would recommend group coaching with Jennifer to improve your self awareness and communication skills.”

Tim Wright, Co-Founder, Carno / Tech Nation, Climate 2024

"I found group coaching with Jennifer to be very affirming: she really understands the challenges facing startup founders. Jennifer provides a much-needed 'pitstop' where you can reflect and develop strategies for personal and business growth that will lead to long-term success."

Craig Jamieson, Founder & Director, Straw Innovations / Tech Nation, Climate 2024.

'“I found the group coaching with Jennifer to be incredibly insightful and supportive. It provided a safe space to share challenges and gain valuable perspectives from both Jennifer and the other founders. The most valuable part of the coaching sessions was the opportunity to learn from her expertise and experience - to listen more and, rather than rushing to advising someone, to ask questions to help them think differently. I would recommend group coaching with Jennifer to any founder who wants to connect with a supportive network of fellow founders.”

Yolanda Roach, CEO & Founder, Elifa / Tech Nation, Libra 2024

“The group coaching sessions with Jennifer provided a valuable opportunity to discuss the challenges I faced and to reflect on them together with others. Most importantly, practicing active listening allowed me to delve deeper into these challenges and get to the root of the issues. This group practice has become a routine that I apply in both my professional and personal life, and I highly recommend it to everyone.”

Mesut Keskin, Founder & CEO Microfon / Tech Nation, Libra 2024

“I found group coaching with Jennifer to be very reflective and helpful in clarifying my thoughts

The most valuable part of the group coaching sessions was gaining insight from other entrepreneurs in different stages of building their business 

Compared to my original expectations of the group coaching, it was useful in learning from other's experiences and feelings too. I thought it would take focus away from my challenges, but many of the problems were shared. 

I would recommend group coaching with Jennifer to  learn more about your self and how to communicate effectively.”

Michele Veldsman, Founder & CEO, Playroom / Tech Nation, Libra 2024

Clarity.

Group founder coaching is for you if you’re a founder CEO seeking the perspectives of other founders on a similar journey to your own, as well as the insights of a professional coach. 

Defining development goals, understanding your strengths and weaknesses, and encountering new perspectives from your peers enables you to focus your self-development efforts for maximum impact.

Confidence.

With clarity comes confidence. Tools you learn from your peer group and through coaching (improved powers of reflection, inquiry, and increased self-awareness to name a few) results in consistently sound decision-making.

Community.

Group founder coaching is an excellent way of creating a supportive community and mutual accountability.

As fellow founders of ambitious impact businesses, your peer group understand your mission, support your passion, and appreciate your continuous evolution to achieve it.